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LOGISTICS SUPPORT FOR AGRO PRODUCTS IN BANGLADESH; SUPPLY CHAIN MANAGEMENT FOR CAPTURING MARKET BY E

The major goal of this research is to examine the total logistical support for agricultural goods in Bangladesh in the context of supply chain management. Bangladesh's future economic development is heavily reliant on agricultural growth. Agriculture's prosperity is dependent on timely delivery of agricultural goods to the right market. According to the report, agriculture is the primary source of income for nearly 75% of Bangladesh's population. Supply chain management (SCM) in agriculture refers to getting agricultural products to market on time. The data and information in this study were analysed using a secondary approach. The author examined the supply chain management system of PRAN Agro Business Limited, Bangladesh's largest agro product manufacturer. According to the findings of the study, agricultural goods marketing in Bangladesh has a shaky supply chain structure, a lack of transportation facilities, increased transaction costs, various market intermediaries, a lack of knowledge, and several other socio-economic issues. Effective supply chain management aids in securing a stronger competitive position and increasing the efficiency of agricultural organisations. As a result, recent research shows that agricultural marketing facilities, particularly in rural regions, should be strengthened.




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